Subscriber Account active since. Free subscriber-exclusive audiobook! Get it now on Libro. It may seem hard to believe, but one of the best-known marketing slogans of all time — Nike's "Just Do It" — was inspired by the last words of a murderer. A little-known fact about the endlessly-repeated tagline is that it was inspired by the final words on death row of a double-murderer: Gary Gilmore, who killed two people in Utah in Gilmore robbed and killed a gas station attendant, and then a motel worker, according to US Supreme Court records.
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Our website uses cookies to improve your user experience. If you continue browsing, we assume that you consent to our use of cookies. More information can be found in our Cookies Policy and Privacy Policy. Accompanied by the familiar Nike swoosh, it appears on bags, T-shirts and billboards all over the world. Considering how intrinsic to the brand it now seems, the slogan had inauspicious beginnings. Wieden drew on a surprising source for inspiration.
LeBron James Narrates "Never Too Far Down"
Need Homework Help? Just Do It refers to a meme based on a video that features an intense motivational speech by actor Shia LaBeouf. It shows actor Shia LaBeouf, of Nymphomaniac and Transformers fame, giving what is supposedly a motivational speech in front of a green screen.
October 30, — Learn how Nike is committed to supporting the growth of sport participation in Mexico City through inspiration, innovation and enablement. June 06, — Highlights of the legacy of unity and equality among all footballers ahead of this summer's international tournament. June 01, — Nike's latest football-focused film, "Dream Further," sets the stage for this summer's tournament in France and serves to extend a holistic celebration of the game at all levels. November 22, — Irving explains the genealogy behind his dream to play in the NBA, and how his father paid a personal sacrifice so Kyrie could realize it. October 06, — This New York runner's self-belief exemplifies the Just Do It spirit of achieving your craziest dreams. September 10, — This new film celebrates the tenacious spirit and strength of an athlete breaking barriers and writing her own story. Go to nike. January 26, — Many of Korea's top athletes make an appearance in Nike's latest film that highlights the power of sport to instill the confidence to break rules and forge an individual path. Terms of Use Nike Privacy Policy. Nike News.
